Allison Novack and Ludacris at the University of Miami on November 4, 2011.

Ludacris was the featured performed for UM Homecoming Events. Allison and a team from Hurricane Productions presented a tremendously successful packed house show at the Bank United Center on the UM Campus in Coral Gables, Florida.

In August 2010 Ludacris went back into the studio with The Neptunes, starting work on his eighth studio album: Ludaversal, sequel to the album Theater of the Mind. In July 2011 Ludacris went to Paris to work with David Guetta, Nelly, Kanye West, Ne-Yo and Young Jeezy, all of whom will be in Ludaversal which is scheduled to be released in early 2012.

Hurricane Productions presents a huge variety of shows and events on the UM campus. The Ludacris / Hurricane Productions / Bank United Center / University of Miami show was another huge boost towards the major launch of Ludaversal.